Setting Up Your 3x3 Custom Shape Label Layout

Category: Custom Shape Label Layout

In this video tutorial we will guide you through the process of laying out your 3×3 custom shape label layout design using Metro Package Printing’s pre-made template.

1) Locate the Custom Shape Roll Labels product page and download the template for 3×3 sized custom shape labels.
2) Unzip and open the pdf file in your editing software. (we are using Adobe Illustrator)

3) Each Metro Package Printing label template has indicators which describe the different guide lines. The specifications for Bleed, Cut and Safety guides apply to your custom shape label

4) If using Illustrator to edit your pdf template you will also have layers designated for each part of the template.

5) Import your custom shape label layout design elements and begin aligning with the template. In the video tutorial we show how that would work for an octagonal custom shape label.

6) If any part of your design is meant to bleed outside of the cut-line make sure that it extends to the bleed line.

7) Once your design looks good save the pdf, duplicate it and name it something that makes sense such as Custom Shape Guide. Open it in Illustrator, remove everything except for the “cut line” and save the pdf. Now return to the corresponding product page on our website , select qty and any other specifications you would like and add to cart.

8) Open your shopping cart to view your order. If everything looks good with your custom shape label layout hit the check out button, upload your artwork file, the custom shape file and follow the check out process.

Why Custom Shape Labels?

Custom shaped labels offer a powerful way to differentiate your products and make a lasting impact on consumers compared to standard-sized labels. These distinctive labels are not just a functional element; they serve as a unique branding tool that sets you apart from the competition in several compelling ways.

First and foremost, custom shape label layout break free from the ordinary. While standard-sized labels might conform to conventional shapes and sizes, custom labels allow you to think outside the box – literally. You have the creative freedom to design labels that align with your brand’s identity and product aesthetics. Whether it’s a label shaped like your logo, the product itself, or a symbol that represents your brand, custom shapes enable you to make a memorable and eye-catching impression.

Custom shaped labels also enhance brand recognition. When consumers encounter your product on a shelf filled with standardized labels, the unique shape immediately draws their attention. This visual distinctiveness creates a stronger association between your brand and the product, making it easier for customers to recall and choose your offering.

Furthermore, custom labels reinforce your brand’s commitment to quality and innovation. They showcase a willingness to go the extra mile in terms of presentation, which resonates positively with consumers. The effort put into custom shaped labels signals that your brand values uniqueness and attention to detail, factors that can influence purchasing decisions.

In a competitive market, standing out is paramount. Custom shaped labels provide a powerful tool to achieve this goal. They allow you to be creative, memorable, and unique – qualities that can make a significant impact on your brand’s success. So, don’t be confined by standard-sized labels; embrace the possibilities of custom shapes to leave a lasting impression on your customers and outshine your competitors.

We hope that you enjoyed this article on properly preparing out your 3×3 custom label layout. If you did and are hungry for more than be sure to check our Label Layout Help articles as we try to provide new helpful content each week. Also be sure to follow us on Facebook and LinkedIn for updates, promotions and helpful articles.

For any other printing services besides package printing and label printing be sure to visit our parent company Metro Digital Inc.

Let's Explore 10 Reasons Branding is Critical for Your Product Packaging & Branded Label Printing

Introduction

In today’s fiercely competitive market, successful branding is not limited to just the product itself but extends to every aspect of the customer experience. One of the most prominent touchpoints for consumers is the packaging , and it’s here that branded package printing and branded label printing play a pivotal role. In this article, we will delve into 10 reasons branding is critical for your product packaging and why investing in branded package and label printing is a strategic imperative.

1. Instant Recognition and Recall

Branding on packaging creates instant recognition and recall. Customers can easily identify your product among a sea of options, leading to increased visibility and a higher likelihood of purchase. Branded package printing ensures that your product doesn’t get lost in the crowd.

2. Establishes Trust and Credibility

A well-designed and professionally printed package with your brand’s logo and messaging establishes trust and credibility with consumers. It communicates that your product is of high quality and worth their investment.

3. Differentiation in a Crowded Market

In markets inundated with similar products, differentiation is key. Branded packaging and labels help your product stand out. They pique interest and encourage potential buyers to explore your offering further, potentially leading to more sales.

4. Tells a Story

Effective packaging tells a story about your brand and product. It can describe the product’s origin, ingredients, inspiration, or innovation, creating a deeper connection with customers. Branded package printing conveys this narrative cohesively.

5. Emotional Connection

Branded packaging creates an emotional connection with consumers. It’s not just about the product; it’s about the lifestyle, values, and aspirations that your brand represents. A well-branded package or label taps into these emotions.

6. Enhanced User Experience

Packaging is often the first tangible interaction customers have with your product. Branded packaging, with its appealing design and tactile qualities, enhances the user experience and leaves a lasting impression.

7. Supports Marketing and Promotion

Your packaging is a 24/7 marketing tool. Branded package and label printing enable you to convey key marketing messages, promotions, and product benefits directly to the consumer. They serve as miniature billboards that advertise your brand on store shelves and in customers’ homes.

8. Cross-Selling Opportunities

Branded labels can be used to cross-sell other products in your line. If customers have a positive experience with one product, they may be more inclined to explore other products under the same brand, leading to increased sales.

9. Protection of Intellectual Property

Branding on your packaging, including logos and trademarks, helps protect your intellectual property. It clearly establishes that your product is your own, discouraging potential copycats and counterfeits.

10. Eco-Friendly Messaging

In an era of increasing environmental awareness, branded packaging can communicate your commitment to sustainability and eco-friendliness. By utilizing eco-conscious materials and incorporating relevant messaging, you can attract environmentally conscious consumers.

Final Thoughts

Branding is a critical component of your product packaging strategy, and branded package printing and branded label printing are indispensable tools in this process. They create instant recognition, establish trust, and differentiate your product in a competitive market. By investing in branding, you can tell a compelling brand story, build emotional connections, enhance user experiences, and boost sales. In a world where packaging is often the first point of contact between your product and the consumer, leveraging branding effectively is not just important; it’s essential for long-term success.

We hope that you enjoyed this article on 10 reasons branding is critical for your product packaging. If you did and are hungry for more then be sure to check our Branding Help articles as we try to provide new helpful content each week. Also be sure to follow us on Facebook and LinkedIn